It is good to know that the annual Aloha Festivals Parade will live on for another year. This year the parade was threatened with cancellation after its main sponsor Hawaiian Airlines pulled out of the event.
A call was put out by parade organizers to get new funding for the parade and according to the latest reports, several island based businesses and the city came to the rescue and offered enough funding to keep the parade going. Aloha Festivals needed at least $50,000 in order to get additional funds from the Hawaii Visitors and Convention Bureau.
Hawaii residents and visitors will get another opportunity to enjoy and photograph the annual parade on September 13 as it winds down Ala Moana Boulevard and on to Kalakaua Avenue in Waikiki.
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Photo taken by Mel at 2007 Aloha Parade.
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